Having a business mindset, what does that mean? According to an article by Businessknowhow.com there are seven things one needs to have a business mindset. Let’s go over them, with my two cents.
- Knowing The Purpose Of Your Business
For me this is important, oftentimes people get caught up in the name or colors or other not so important details (BTW I am people😂). Knowing why your business exists is vital. As for MOT Marketing, I am here to help people Brand themselves, from logos, copywriting, social media presence, and more. In the age of COVID, it is vital that you are online.
- Thinking For Yourself
Honestly, how can you have a business if you allow others to do all of the thinking for you? Yes, it is alright to be inspired by others, but at the end of the day, you have to know what you want and how to accomplish it.
- Be Strategic
Don’t go to every business event if it isn’t on-brand with your business.
I agree with this completely, people will join every group or conference just to network. All business isn’t good business and be sure to know your worth.
- Know What You Need
The bottom line is money, no matter how you try to sugar coat it, all businesses want money. From your Big Box Stores to the Mom and Pop Shops in town, money is the end goal. So how do you get it, each business has its own style, some use scare tactics for example only a few remain buy now! While others use FOMO(fear of missing out),for example: don’t you want to be happy too, well join millions of people who love what “xyz” has done for them.
- Under Strategy And How To Implement It Into Action
This is basically being able to look at the long-term vision and the steps needed to get there. Typically people can only view the day-to-day task, but the goal is to broaden the scope of things to get where you want to go.
- Be Open To Multiple Streams Of Income
Meaning you don’t have to put all of your eggs in one basket. Do what works for you and your audience, if you can find two paths to the same goal then use all paths. I agree 100%.
- Understand The Emotional Ties You Have To Your Business
Look it is easy to say don’t take it personally, but the reality is that your business feels like an extension of you. The key is to not let these emotions jade your view. Keep a clear mind when making decisions. Now, one thing I will say for MOT Marketing is that I try to embrace my emotions. Meaning, when I take on a new client I treat their business like my own. I am invested! Of course, I know every decision will not be great, every client will not ideal, but the goal is to bring my most genuine self to the table every time. The client can take it or leave it!
My goals for MOT Marketing are to continue to be myself, see the bigger vision, be selective in who I network with and who I sign on as a client. These may not work for all brands, but they have been working for mine and I plan to stick with that for now. One thing I would add to the list above is to Be Flexible, know your goals and worth but be open-minded to change.
If you made it this far, THANK YOU! Reading about business isn’t as fun as my other blogs, yet it still apart of my everyday life.
What mindset are you in, business, art, parenting, crafting, fashion. I think that each person’s interest and goals have their own mindset, even if there aren’t a set of guidelines out there. Share yours with me in the comments, or if you could make some up, what would the be? Let me know!
The MOT Group 